Philosophy
I believe that web design & development is like carpentry. With the right tools and techniques, you can build awesome structures.
Quickly and safely.
What if you
can’t swing a hammer? Maybe you love to cook instead. Even if you’re a modest chef, you know you can’t dice tomatoes for beans with a dull knife! You need good tools AND good techniques.
To build a truly tasty meal (the website), you need a good source of fresh ingredients (the content). And if you’re going to be cooking all the time, you need to learn two fundamental first steps:
- How do you build a tasty meal day after day without burning your house down (crashing your server) or,
- chopping your finger off (deleting the wrong files)?
You need good tools (your Mac apps) AND safety techniques (your tech skills).
This is the focus of my WordPress training & Apple support service.
What does a Master Webmaster know?
Clients
Before promoting my hands-on WordPress tutorials, I spent years designing and building websites for a wide range of clients and web applications: from modest static sites for small businesses to large CMS WordPress powered sites for NGO’s and government agencies.
Hosting
There are probably more web hosting companies today than there are Starbucks junkies. How do you settle on one that works for you? (A web host, not a Starbucks junkie! 
)
It helps to have experience working with a variety of hosting companies and services. I’ll share with my clients how cost effective, trusted, and simple the Toronto-based web hosting and domain name servers are at EasyDNS. Or I’ll rage about how my managed WordPress host, Gridpane, has constantly saved my bacon.
Over the years, I have broken and fixed many websites. It is through these experiences that I realized my passion for teaching and consulting others how to safely and efficiently wield their online digital tools.
Teacher of Technology: Apple
I am a trained Apple Certified Support Professional, an experienced Mac Tutor, and a former IT help desk technician. As a web development coach and WordPress trainer, I help my clients to identify their strengths as Apple users and help them to improve their workflows.
With over 15 years of experience as a web designer, web developer & WordPress implementor, I have used a whack of software on the Mac, and many Cloud-based apps: from Event calendars & E-commerce ticketing solutions; to wikis, blogging platforms, and CRM / Lead Management integration. Web developers are constantly processing and rendering content in different ways before publishing to the web. Through my experience as a web developer, I have a wide range of teachable tech knowledge & skills. Every time I complete a website for a client, the most rewarding part of the process is teaching them how to maintain their own system.
As a patient instructor, I love helping people to discover how to leverage your unique personality and learning strategies around your use of technology. We are all unique and need to embrace our different strengths and preferences. I’ll help you to leverage your skills and boost your confidence with technology.
While learning more about technology is not always great for the body (I used to be a master cyclist), it is fantastic brain gymnastics. If you’re interested in hands-on learning tutorials, please reach out.